{"title":"The Purifier Micellar Line","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eReset. Flood. Protect.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThree steps for hair that feels coated and heavy, or has stopped responding to whatever you put on it.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe \u003cstrong\u003eAnti Metals Deep Clean Shampoo\u003c\/strong\u003e lifts what hard water, chlorine and product leave behind. The \u003cstrong\u003eMicellar Liquid Hair Mask\u003c\/strong\u003e blooms into a warm mousse in your palms and floods dry hair with moisture in five minutes. The \u003cstrong\u003eMicellar Leave-in Spray 12-in-1\u003c\/strong\u003e helps protect everything you just did from heat, humidity and UV.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe mask and spray run on micellar technology — micelles that transform on contact with the hair fiber and absorb immediately, carrying moisture into the dry, porous places instead of sitting on top of them. The shampoo works differently, and that difference is the point.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eMade in Rio de Janeiro. Salon-grade, color-safe.\u003c\/p\u003e","products":[{"product_id":"purifier-micellar-liquid-mask","title":"Purifying Micellar Liquid Mask","description":"\u003ch2 data-start=\"3736\" data-end=\"3822\"\u003eKostume Rio de Janeiro Purifier Micelar Máscara Líquida – Micellar Liquid Hair Mask\u003c\/h2\u003e\n\u003cp data-start=\"3824\" data-end=\"3954\"\u003e¿Necesitas suavidad rápida? Purifier Micelar Máscara Líquida es una mascarilla capilar líquida micelar que ayuda a hidratar y suavizar el cabello en minutos.\u003c\/p\u003e\n\u003cp data-start=\"3956\" data-end=\"4058\"\u003eSe convierte en una espuma cremosa en tus manos, y luego ayuda a que el cabello se sienta más suave, brillante y fácil de peinar.\u003c\/p\u003e\n\u003cp data-start=\"4060\" data-end=\"4076\"\u003e\u003cstrong data-start=\"4060\" data-end=\"4076\"\u003eLo que hace\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"4078\" data-end=\"4246\"\u003e\n\u003cli data-start=\"4078\" data-end=\"4111\"\u003e\n\u003cp data-start=\"4080\" data-end=\"4111\"\u003eAyuda a hidratar profundamente el cabello seco\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4112\" data-end=\"4149\"\u003e\n\u003cp data-start=\"4114\" data-end=\"4149\"\u003eAyuda a suavizar el encrespamiento y la sensación áspera\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4150\" data-end=\"4173\"\u003e\n\u003cp data-start=\"4152\" data-end=\"4173\"\u003eAyuda a desenredar rápidamente\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4174\" data-end=\"4209\"\u003e\n\u003cp data-start=\"4176\" data-end=\"4209\"\u003eAyuda a que el cabello se sienta sedoso y ligero\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4210\" data-end=\"4246\"\u003e\n\u003cp data-start=\"4212\" data-end=\"4246\"\u003eAporta brillo sin apelmazar\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"4248\" data-end=\"4279\"\u003e\u003cstrong data-start=\"4248\" data-end=\"4279\"\u003eIngredientes clave que te encantarán\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"4281\" data-end=\"4502\"\u003e\n\u003cli data-start=\"4281\" data-end=\"4345\"\u003e\n\u003cp data-start=\"4283\" data-end=\"4345\"\u003eProteína de trigo hidrolizada – ayuda a fortalecer la sensación del cabello\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4346\" data-end=\"4401\"\u003e\n\u003cp data-start=\"4348\" data-end=\"4401\"\u003eCarbocisteína – ayuda a conseguir un cabello de aspecto más suave\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4402\" data-end=\"4446\"\u003e\n\u003cp data-start=\"4404\" data-end=\"4446\"\u003eAceite de macadamia – ayuda a nutrir y suavizar\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4447\" data-end=\"4502\"\u003e\n\u003cp data-start=\"4449\" data-end=\"4502\"\u003ePolyquaternium-10 – ayuda a desenredar y mejorar el deslizamiento\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"4504\" data-end=\"4516\"\u003e\u003cstrong data-start=\"4504\" data-end=\"4516\"\u003eIdeal para\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"4518\" data-end=\"4619\"\u003e\n\u003cli data-start=\"4518\" data-end=\"4530\"\u003e\n\u003cp data-start=\"4520\" data-end=\"4530\"\u003eCabello seco\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4531\" data-end=\"4546\"\u003e\n\u003cp data-start=\"4533\" data-end=\"4546\"\u003eCabello encrespado\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4547\" data-end=\"4583\"\u003e\n\u003cp data-start=\"4549\" data-end=\"4583\"\u003eCabello con sensación áspera o enredado\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4584\" data-end=\"4619\"\u003e\n\u003cp data-start=\"4586\" data-end=\"4619\"\u003eCabello que necesita una hidratación rápida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"4621\" data-end=\"4635\"\u003e\u003cstrong data-start=\"4621\" data-end=\"4635\"\u003eModo de uso\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"4637\" data-end=\"4895\"\u003e\n\u003cli data-start=\"4637\" data-end=\"4670\"\u003e\n\u003cp data-start=\"4640\" data-end=\"4670\"\u003eComienza con el cabello limpio y húmedo.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4671\" data-end=\"4725\"\u003e\n\u003cp data-start=\"4674\" data-end=\"4725\"\u003eMezcla \u003cstrong data-start=\"4678\" data-end=\"4709\"\u003e10 ml de producto + 15 ml de agua\u003c\/strong\u003e en las manos mojadas.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4726\" data-end=\"4792\"\u003e\n\u003cp data-start=\"4729\" data-end=\"4792\"\u003eFrota las palmas de las manos hasta que se convierta en una mousse cremosa y tibia.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4793\" data-end=\"4842\"\u003e\n\u003cp data-start=\"4796\" data-end=\"4842\"\u003eAplicar en medios y puntas. Peinar.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4843\" data-end=\"4895\"\u003e\n\u003cp data-start=\"4846\" data-end=\"4895\"\u003eEnjuagar cuando esté listo (tiempo máximo de pausa: \u003cstrong data-start=\"4880\" data-end=\"4893\"\u003e5 minutos\u003c\/strong\u003e).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"4897\" data-end=\"4965\"\u003e\u003cstrong data-start=\"4897\" data-end=\"4909\"\u003eConsejo profesional:\u003c\/strong\u003e Concéntrate primero en las zonas más secas (medios y puntas).\u003c\/p\u003e\n\u003cp data-start=\"4967\" data-end=\"5042\"\u003eCompra Purifier Micelar Máscara Líquida para una hidratación rápida y un brillo suave.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eTamaño: \u003c\/strong\u003e60ml \/ 2.02 oz.\u003cbr\u003e\u003c\/p\u003e","brand":"Kostume Rio de Janeiro","offers":[{"title":"2.02 fl oz","offer_id":47638287581410,"sku":"PUR-MASK-60","price":15.9,"currency_code":"USD","in_stock":true},{"title":"10.1 fl oz","offer_id":47999017943266,"sku":"PUR-MASK-300","price":37.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/0294\/9090\/files\/micelar-hair-mask-kostume-product-image.jpg?v=1774490148"},{"product_id":"purifier-micellar-leave-in-spray-12-in-1","title":"Purificador Micelar sin Enjuague en Spray 12 en 1","description":"\u003ch2 data-start=\"7735\" data-end=\"7828\"\u003eKostume Rio de Janeiro Purifier Micelar Leave-in Spray 12 en 1 – Tratamiento capilar todo en uno\u003c\/h2\u003e\n\u003cp data-start=\"7830\" data-end=\"7988\"\u003ePurifier Micelar Leave-in Spray 12 en 1 es un tratamiento capilar fácil y todo en uno. Ayuda a hidratar, desenredar y alisar el encrespamiento mientras deja el cabello suave y brillante.\u003c\/p\u003e\n\u003cp data-start=\"7990\" data-end=\"8051\"\u003eRocía sobre el cabello húmedo para peinarlo rápidamente, sin necesidad de enjuagar.\u003c\/p\u003e\n\u003cp data-start=\"8053\" data-end=\"8069\"\u003e\u003cstrong data-start=\"8053\" data-end=\"8069\"\u003eLo que hace\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"8071\" data-end=\"8297\"\u003e\n\u003cli data-start=\"8071\" data-end=\"8103\"\u003e\n\u003cp data-start=\"8073\" data-end=\"8103\"\u003eAyuda a hidratar el cabello en profundidad\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8104\" data-end=\"8133\"\u003e\n\u003cp data-start=\"8106\" data-end=\"8133\"\u003eAyuda a desenredar al instante\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8134\" data-end=\"8157\"\u003e\n\u003cp data-start=\"8136\" data-end=\"8157\"\u003eAyuda a controlar el encrespamiento\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8158\" data-end=\"8193\"\u003e\n\u003cp data-start=\"8160\" data-end=\"8193\"\u003eAyuda a proteger del peinado con calor\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8194\" data-end=\"8228\"\u003e\n\u003cp data-start=\"8196\" data-end=\"8228\"\u003eAyuda a proteger de la exposición a los rayos UV\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8229\" data-end=\"8268\"\u003e\n\u003cp data-start=\"8231\" data-end=\"8268\"\u003eAyuda a reducir el aspecto de las puntas abiertas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8269\" data-end=\"8297\"\u003e\n\u003cp data-start=\"8271\" data-end=\"8297\"\u003eAporta brillo y suavidad\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"8299\" data-end=\"8330\"\u003e\u003cstrong data-start=\"8299\" data-end=\"8330\"\u003eIngredientes clave que te encantarán\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"8332\" data-end=\"8591\"\u003e\n\u003cli data-start=\"8332\" data-end=\"8396\"\u003e\n\u003cp data-start=\"8334\" data-end=\"8396\"\u003eProteína de trigo hidrolizada – ayuda a fortalecer la sensación del cabello\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8397\" data-end=\"8458\"\u003e\n\u003cp data-start=\"8399\" data-end=\"8458\"\u003eExtracto de raíz de jengibre – ayuda a refrescar y mantener la sensación del cabello\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8459\" data-end=\"8525\"\u003e\n\u003cp data-start=\"8461\" data-end=\"8525\"\u003ePolisilicona-19 – ayuda a la sensación suave y al peinado con calor\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8526\" data-end=\"8591\"\u003e\n\u003cp data-start=\"8528\" data-end=\"8591\"\u003eBis-aminopropil dimeticona – ayuda a mejorar el deslizamiento y la suavidad\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"8593\" data-end=\"8605\"\u003e\u003cstrong data-start=\"8593\" data-end=\"8605\"\u003eIdeal para\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"8607\" data-end=\"8706\"\u003e\n\u003cli data-start=\"8607\" data-end=\"8625\"\u003e\n\u003cp data-start=\"8609\" data-end=\"8625\"\u003eTodo tipo de cabello\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8626\" data-end=\"8641\"\u003e\n\u003cp data-start=\"8628\" data-end=\"8641\"\u003eCabello encrespado\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8642\" data-end=\"8654\"\u003e\n\u003cp data-start=\"8644\" data-end=\"8654\"\u003eCabello seco\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8655\" data-end=\"8683\"\u003e\n\u003cp data-start=\"8657\" data-end=\"8683\"\u003eCabello que se enreda fácilmente\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8684\" data-end=\"8706\"\u003e\n\u003cp data-start=\"8686\" data-end=\"8706\"\u003eCabello teñido\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"8708\" data-end=\"8722\"\u003e\u003cstrong data-start=\"8708\" data-end=\"8722\"\u003eModo de uso\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"8724\" data-end=\"8848\"\u003e\n\u003cli data-start=\"8724\" data-end=\"8780\"\u003e\n\u003cp data-start=\"8727\" data-end=\"8780\"\u003eRociar sobre el cabello limpio y húmedo (de medios a puntas).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8781\" data-end=\"8799\"\u003e\n\u003cp data-start=\"8784\" data-end=\"8799\"\u003ePeinar.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8800\" data-end=\"8818\"\u003e\n\u003cp data-start=\"8803\" data-end=\"8818\"\u003eNo enjuagar.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"8819\" data-end=\"8848\"\u003e\n\u003cp data-start=\"8822\" data-end=\"8848\"\u003eSecar al aire o peinar como de costumbre.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"8850\" data-end=\"8930\"\u003e\u003cstrong data-start=\"8850\" data-end=\"8862\"\u003eConsejo profesional:\u003c\/strong\u003e Usar antes del secado con secador para ayudar a que el cabello se sienta más suave y luzca más brillante.\u003c\/p\u003e\n\u003cp data-start=\"8932\" data-end=\"9004\"\u003eCompra Purifier Micelar Leave-in 12 en 1 para un cabello más suave en un solo paso.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eTamaño: \u003c\/strong\u003e120 ml \/ 4.057 oz.\u003cbr\u003e\u003c\/p\u003e","brand":"Kostume Rio de Janeiro","offers":[{"title":"4.057 fl oz","offer_id":47638306488546,"sku":"PUR-LVN-120","price":13.9,"currency_code":"USD","in_stock":true},{"title":"10.1 fl oz","offer_id":48000711327970,"sku":"PUR-LVN-300","price":27.7,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/0294\/9090\/files\/purifier-micellar-spary-12-in-1-kostume-product-image.jpg?v=1774490617"},{"product_id":"purifier-anti-metals-deep-clean-shampoo","title":"Purifier Anti Metals Deep Clean Shampoo","description":"\u003ch2\u003eKostume Rio de Janeiro USA Purifier Anti Metals Deep Clean Shampoo\u003c\/h2\u003e\n\u003cp\u003eThe reset step — the one wash that clears what everything else leaves behind. If your blonde keeps going brassy, your hair feels coated no matter how you wash it, or your color grabs unevenly at the salon, the problem probably isn't your shampoo — it's your water. Iron, copper and calcium from hard water bind to the hair shaft and stay there. So does chlorine, and so does every layer of dry shampoo. Use it as a weekly reset, not your everyday shampoo.\u003c\/p\u003e\n\u003cp\u003eMade in Brazil, where humidity, sun, and salt make hair cleansing a daily science rather than a seasonal fix. The formula pairs a Micro Peel Off complex of inorganic micro-exfoliants with wheat protein, ginger extract and quinoa extract, so the fiber is stripped of buildup without being stripped of moisture\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHelps remove hard water minerals and iron buildup\u003c\/li\u003e\n\u003cli\u003eHelps clear chlorine and salt after swimming\u003c\/li\u003e\n\u003cli\u003eHelps wash out product residue, silicone film and dry shampoo\u003c\/li\u003e\n\u003cli\u003eHelps reduce the brassy, dull cast that mineral buildup leaves behind\u003c\/li\u003e\n\u003cli\u003eHelps prep hair before color or chemical services for even results\u003c\/li\u003e\n\u003cli\u003eCleans deeply without roughing up the cuticle\u003c\/li\u003e\n\u003cli\u003eLeaves hair lighter, brighter, and genuinely clean\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eKey ingredients you'll love\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMicro Peel Off Technology\u003c\/strong\u003e — inorganic micro-exfoliants that loosen and lift metal deposits and residue off the hair fiber rather than coating over them\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e[CHELATING AGENT]\u003c\/strong\u003e — binds metal ions so hard water minerals rinse away instead of clinging to the strand\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrolyzed Wheat Protein\u003c\/strong\u003e — fills weak spots along the shaft and helps hair hold moisture through a deep cleanse\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGinger Extract\u003c\/strong\u003e — stimulates scalp circulation for a fresh, healthy-feeling scalp\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eQuinoa Extract\u003c\/strong\u003e — forms a protective barrier that keeps strands hydrated after clarifying\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional use — prep the canvas\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMetals and minerals are what make lightening go warm and color grab unevenly. Wash with Purifier the day before a color, gloss or smoothing service so the formula lands on a clean, even fiber. One bottle serves the whole backbar as a pre-service prep wash.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHard water and well water\u003c\/li\u003e\n\u003cli\u003eSwimmers and anyone in the pool weekly\u003c\/li\u003e\n\u003cli\u003eBlonde and color-treated hair going brassy\u003c\/li\u003e\n\u003cli\u003eHair that feels coated, heavy, or unresponsive to masks\u003c\/li\u003e\n\u003cli\u003eFrequent dry shampoo and styling product users\u003c\/li\u003e\n\u003cli\u003eLicensed stylists prepping for a color or smoothing service\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use at home\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eApply to damp hair and massage into the scalp.\u003c\/li\u003e\n\u003cli\u003eWork the lather through the mid-lengths and ends.\u003c\/li\u003e\n\u003cli\u003eLeave on up to 3 minutes.\u003c\/li\u003e\n\u003cli\u003eRinse well. Repeat if hair is heavily built up.\u003c\/li\u003e\n\u003cli\u003eAlways follow with a mask or conditioner.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003ePro tip: Use the day before a color or smoothing service so the formula works on a clean, even canvas, and follow with the \u003ca href=\"https:\/\/www.kostumerio.com\/products\/purifier-micelar-liquid-mask\"\u003ePurifier Micellar Liquid Hair Mask\u003c\/a\u003e — a deep cleanse takes moisture out along with the buildup, and this puts it straight back.\u003c\/p\u003e\n\u003cp\u003eShop the Purifier Anti Metals Deep Clean Shampoo for lighter, brighter, genuinely clean hair.\u003c\/p\u003e","brand":"Kostume Rio de Janeiro","offers":[{"title":"16.9 fl oz","offer_id":48251197423842,"sku":"PUR-SH-500","price":22.22,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/0294\/9090\/files\/purifier-antimetals-shampoo-deep-cleaner-image.jpg?v=1785275848"},{"product_id":"purifier-micellar-hair-care-set","title":"Purifier Micellar Set — 3-Step Clarifying, Hydrating \u0026 Leave-In Hair Care System","description":"\u003ch2\u003eKostume Rio de Janeiro Purifier Micellar Set — Clarifying Shampoo, Liquid Mask \u0026amp; 12-in-1 Leave-In Spray\u003c\/h2\u003e\n\u003cp\u003eThe whole Purifier ritual, in order. Reset, flood, protect — three steps that solve the problem most routines never get to: hair that feels coated and heavy, and has stopped responding to whatever you put on it.\u003c\/p\u003e\n\u003cp\u003eMade in Brazil, where humidity, sun and salt make hair protection a daily science rather than a seasonal fix. All three run on micellar technology — micelles that transform on contact with the hair fiber and absorb immediately, carrying moisture into the dry, porous places instead of sitting on top of them.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStep one — Reset\u003c\/strong\u003e\u003cbr\u003ePurifier Anti Metals Deep Clean Shampoo. Iron, copper and calcium from hard water bind to the hair shaft, and so do chlorine, silicone film and dry shampoo. A Micro Peel Off complex of inorganic micro-exfoliants lifts those deposits while a chelating agent binds the metal ions so they rinse away — without roughing up the cuticle.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStep two — Flood\u003c\/strong\u003e\u003cbr\u003ePurifier Micellar Liquid Hair Mask. Mixed with water in your palms it blooms into a warm, creamy mousse and floods dry hair with moisture in five minutes flat. Hydrolyzed wheat and quinoa proteins help hair hold that moisture; macadamia and moringa oils restore elasticity and seal the cuticle.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStep three — Protect\u003c\/strong\u003e\u003cbr\u003ePurifier Micellar Leave-in Spray 12-in-1. Mist onto damp hair and walk away. It detangles on contact, helps control frizz through humidity, and helps shield the fiber from heat and UV — then leaves a satin finish that holds all day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat the set does\u003c\/strong\u003e\u003cbr\u003eRemoves hard water minerals, chlorine and product buildup. Restores moisture, softness and elasticity to dry, tired hair. Helps protect against blow-dryers, flat irons and sun. Smooths frizz and makes detangling effortless. Leaves a satin, non-greasy finish with no buildup. Safe for color-treated hair at every step.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for\u003c\/strong\u003e\u003cbr\u003eHard water and well water. Swimmers and regular pool users. Blonde and color-treated hair turning brassy or dull. Hair that feels coated, heavy, or unresponsive to masks. Frequent heat styling and dry shampoo. Anyone starting Kostume for the first time and wanting the full routine rather than one bottle.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003cbr\u003e1. Wash with the Anti Metals Deep Clean Shampoo, leaving it on up to three minutes. Rinse well.\u003cbr\u003e2. Mix the Liquid Mask with water in your palms until it forms a mousse. Work through mid-lengths and ends, leave five minutes, rinse thoroughly.\u003cbr\u003e3. Mist the Leave-in Spray through damp hair, comb through, and do not rinse. Air-dry or style as usual.\u003c\/p\u003e\n\u003cp\u003ePro tip: Use the deep clean shampoo once a week rather than every wash — it's a reset, not a daily. Spray the leave-in before blow-drying, never after: heat protection only works if it's on the hair before the heat is.\u003c\/p\u003e\n\u003cp\u003eShop the Purifier Micellar Set for cleaner, softer, protected hair in three steps.\u003c\/p\u003e","brand":"Kostume Rio de Janeiro","offers":[{"title":"Default Title","offer_id":48366712520930,"sku":"PRF-MIC-RITUAL","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/0294\/9090\/files\/purifier-antimetals-shampoo-deep-cleaner-image-v4.jpg?v=1788913117"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/0294\/9090\/collections\/moisturizing-treatment-kostume-rio-de-janeiro-usa-collection-image_49b063c2-a15e-48af-a57d-931035972f4b.jpg?v=1788807683","url":"https:\/\/www.kostumerio.com\/es\/collections\/purifier-micellar-hair-care.oembed","provider":"Kostume Rio de Janeiro","version":"1.0","type":"link"}